Love’s recently announced the creation of Love’s Media Group, a new division designed to connect brands with truck drivers in a way no other platform can. The Oklahoma City-based company says this is the first retail media network in the country created specifically for America’s travel stops and the first built to reach professional drivers at scale.

With 662 Love’s locations across 42 states, the company says the new platform will allow advertisers to connect with millions of truckers and travelers who rely on their network every day.

“Love’s Media Group represents an exciting evolution of our commitment to enhancing the customer experience while creating new value for our brand partners,” said Patrick McLean, chief marketing officer of Love’s. “We’re uniquely positioned at the intersection of mobility, loyalty, and commerce. With our nationwide footprint and deep relationships with both professional drivers and travelers on the road, we can offer advertisers something no one else can: direct access to a high-volume, high-intent audience in motion.”

For drivers, this means more of the video content and product information they already see at pumps or inside the store will be integrated into one connected system. Love’s Media Group will combine physical and digital spaces, including fuel pump screens, in-store signage, the Love’s Connect app, and the My Love Rewards program to create a seamless experience for customers and advertisers alike.

While that may sound like just another marketing move, the company says it’s actually about improving engagement with a key audience, the trucking community. For years, truck drivers have been a tough group for advertisers to reach through traditional channels. Love’s is positioning this new platform as a way to bridge that gap while supporting the services and products drivers actually care about.

“Love’s has been serving America’s travelers for more than 60 years, and that trust is the foundation of our media network,” McLean added. “We’re not just offering advertising inventory, we’re providing brands with the opportunity to be part of memorable customer moments and build lasting relationships with audiences that are difficult to reach through traditional channels.”

The new platform is already being tested with select brand partners, focusing on delivering measurable results for companies and relevant experiences for drivers. Whether it’s showcasing new gear, highlighting safety technology, or promoting loyalty rewards, Love’s Media Group aims to give truckers information that feels timely and useful, not just promotional.

For professional drivers, this move could mean better awareness of the products and services designed for life on the road and another reminder that Love’s continues to evolve to meet the needs of the people who keep freight moving.

Image Source: Love’s Travel Stops

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“There’s a reason we consistently earn top marks on Fortune’s corporate reputation report card for attributes like workforce development, innovation, and product excellence,” stated Robert Sanchez, chairman and CEO of Ryder. “For 13 years, this recognition is a testament to Ryder’s unwavering commitment to our employees, the value of investing in cutting-edge solutions, and the trust our customers place in us to keep their supply chains moving.”

13 Years of Consistent Recognition

Ryder’s inclusion on the prestigious Fortune list for the 13th year in a row highlights the company’s continuous dedication to excellence in the logistics, trucking, and transportation sectors.

Fortune develops this annual ranking based on input from industry leaders, including executives, board members, and analysts across more than 50 industries globally. Companies are scored on nine essential attributes, such as innovation, product or service quality, ability to attract talent, social responsibility, investment value, and workforce management. Achieving a spot on this list requires companies to rank in the upper half of their industry category—a benchmark Ryder continues to surpass.

Recognized Pioneer and Employer of Distinction

This latest achievement adds to a growing list of recognitions for Ryder. The company was noted by Newsweek as one of “America’s Greatest Workplaces for Diversity” in both 2025 and 2024. Furthermore, it earned the title of one of “America’s Greatest Workplaces” in 2024 and was celebrated as one of “America’s Most Trustworthy Companies” in 2023.

These accolades demonstrate Ryder’s pioneering approach and its strong, people-focused culture, further cementing its role as a leader in the logistics and transportation industries.

Source: The Trucker

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“ATRI’s RAC members serve a critical role in identifying and prioritizing the trucking industry’s top research needs,” said Rebecca Brewster, ATRI president. “We received over 160 applications from individuals interested in serving as RAC members. We congratulate all those appointed by the ATRI Board to serve in this important role and look forward to working with them.”

Each year, RAC members are responsible for setting research priorities that address critical issues impacting the trucking sector. Representing a wide range of stakeholders—including motor carriers, suppliers, drivers, shippers, law enforcement, academia, and government—the committee reflects the diverse nature of the industry.

Andy Owens, CEO of A&M Transport, has been named Chairman of the Research Advisory Committee for this term. The full list of 2025-2026 RAC members includes a remarkable lineup of professionals bringing their expertise to support ATRI’s mission.

Industry Leaders Appointed as 2025-2026 RAC Members

• Lindsay Bur, Director of Data Science and Economics, American Trucking Associations

• Robb McCaig, Senior Director of Spend and Analytics, Trimac

• Sheri Call, President and CEO, Washington Trucking Associations

• Steve McKeta, Director of Private Fleet Maintenance, Walmart Transportation

• Jeremy Carmichael, Vice President of Operations, Ruan Transportation Management Systems

• Carson Davidenko, Executive Advisor – Custom Critical Operations, FedEx Freight

• Vallie Dugas, Vice President and General Counsel, Melton Truck Lines

• George Gerth, Vice President of Safety, Carter Express Inc.

• Frank Granieri, COO of Supply Chain Solutions, A. Duie Pyle

• Ben Greenberg, President and CEO, North Carolina Trucking Association

• Josh Hankins, Senior Vice President of Safety, Security, and Driver Personnel, J.B. Hunt Transport Inc.

• Robert Howard, President and COO, Dohrn Transfer Company

• Rich Johnson, Vice President of Business Readiness, Werner Enterprises

• Aravind Kailas, Advanced Technology Policy Director, Volvo Group North America

• Andrew King, Assistant Director of Operations, OOIDA Foundation

• Tim Kordula, Vice President of Risk Management, Skinner Transfer Corporation

• Anne-Marie Forbes Lynn, Director of Business Development and Marketing, U.S. Legal Services

• Mark Manera, Founder and CEO, Offshift

• Chad Marsilio, COO, PGT Trucking Inc.

• Robert Meyer, Vice President of Corporate Transportation, UPS

• Graig Moran, President and Co-Owner, Brown Dog Carriers

• Brad Nelson, President, FreedomTrucks of America

• Randy Obermeyer, Vice President of Safety and Maintenance, Online Transport

• Misti Olszewski, Vice President of Enterprise Safety, Covenant Logistics

• Ted Perryman, Managing Attorney, Roberts Perryman P.C.

• Emily Plummer, America’s Road Team Captain, Prime Inc.

• Todd Reiser, Senior Vice President, Lockton Companies

• Joseph Romero, Captain, Commercial Vehicle Enforcement Bureau, New Mexico State Police

• Robyn Smith, Director of Driver Relations, May Trucking Company

• Glissel Soliz, Senior Director of Transportation Operations and 3PL, Coca-Cola North America

• Sam Waltzer, Director of SmartWay and Supply Chain Programs, U.S. Environmental Protection Agency

• Kyle Weaver, Assistant General Counsel, K.L. Breeden & Sons

• Adam Whitney, Vice President of Cummins On-Highway Sales in Canada, Cummins Inc.

• Jeffrey Wojtowicz, Senior Transportation Engineer/Operations Management, Rensselaer Polytechnic Institute

• Lynette Woodie, Manager of Loss Prevention and Administration, ArcBest Corporation

These members bring a wealth of knowledge and expertise that will help ATRI address emerging challenges and opportunities in the trucking industry. With a clear focus on innovation and collaboration, this RAC cohort is poised to help shape the industry’s future.

Source: The Trucker

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The Inspiring Leaders Award, presented by Inspiring Workplaces Group, celebrates individuals who make a significant impact on their organizations and inspire those around them. For 2024, Stratton was one of 17 exemplary leaders recognized in the Senior Leadership category.

“Inspiring leaders are the driving force behind cultures that uplift, support, and empower everyone, creating workplaces where people feel valued and motivated,” said Matt Manners, CEO and founder of the Inspiring Workplaces Group. “These awards celebrate those exceptional leaders who make a tangible, positive impact, setting a standard of empathy, integrity, and vision that resonates throughout their teams. You can see that by the testimonials their colleagues shared about them in the entry process. They are the catalysts for change, sparking innovation, engagement, a sense of belonging, and proving that leadership is about elevating others as much as oneself.”

Since joining Transflo in 2022, Stratton has played a pivotal role in advancing the company’s innovation. She spearheaded the development of the Workflow AI for Brokers platform and is responsible for leading the solutions architect, project management, and implementation teams. Furthermore, her leadership extended beyond business functions as she established “Engage,” Transflo’s culture and community outreach initiative.

Renee Krug, CEO at Transflo, praised Stratton’s approach to leadership, highlighting her dedication to both the team and the customers.

“Emily is an influential leader not only because of her exceptional talent but also because of her unwavering humanity and dedication to our team,” said Krug. “She exemplifies what it means to lead with empathy and vision, reminding us every day that true success lies in collaboration, innovation, and making a positive impact on both our customers and our people.”

Following the announcement, Stratton expressed gratitude for being recognized for her leadership and contributions.

“This award is a reflection of the incredible team I have the privilege to work with every day at Transflo,” Stratton noted. “Together, we’ve built solutions that drive real value for our customers and foster a culture that empowers every individual to thrive.”

Source: The Trucker

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Honoring Excellence in Transportation

The inaugural honorees of the Women in Motion Recognizes Award are inspiring leaders from diverse areas of the trucking sector. These women have exemplified excellence, innovation, and dedication in their respective fields. The 2024 award recipients are:

• Alexandra Frye – ContainerPort Group

• Jennie Malafarina – Virago Marketing

• Bonnie Supan – Brenny Transportation

• Vanessa Villegas – Hippoz Express Inc.

• Tomika Willis – TDS Trucking, Training & Technology

• Laura Wilson – Lawrence Companies

“Women in Motion remains committed to building a supportive community for women in transportation. The WIM Recognizes Award embodies this mission, empowering women from all areas of the industry to foster inclusivity, pursue career goals, and break barriers,” stated Nikki Thomas, ATA Vice President of Industry Affairs. “Through this award, we’re creating new opportunities and celebrating the innovation these women bring to the industry, and I want to congratulate these first six winners on exemplifying what this Council is all about.”

Driving Innovation and Inclusion

The Women in Motion Recognizes Award highlights the strength and impact of women in trucking by spotlighting their contributions to innovation, leadership, and inclusivity. Honorees are selected by the Women in Motion (WIM) Board of Directors and are acknowledged for embodying the values of mentorship, progress, and diversity within the industry. Each recipient received a $500 award to support their professional development and career growth.

“These women proudly represent the future of trucking. By creating mentorship opportunities, advocating for women, and driving success in transportation, they are inspiring future generations and setting the standard across the industry,” shared ATA COO Sarah Rajtik. “Over the past year, we’ve been inspired by the innovative ideas we’ve seen, and we look forward to even more applications in 2025.”

Industry Support and Recognition

The Women in Motion initiative thrives with the support of ATA members and corporate sponsorships. “This award, and the other good work WIM is doing, would not be possible without the backing of ATA members. I want to express heartfelt gratitude to our corporate members for funding this initiative through their annual dues, and to our Founding Sponsor, FedEx, for their invaluable support,” added Rajtik.

This award signifies an ongoing commitment to fostering a more inclusive and empowered transportation industry, celebrating the women who continue to drive progress and innovation.

Source: Truckers News

Image: American Trucking Associations

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Knichel Logistics: Family Values at Core

Knichel Logistics was founded just north of Pittsburgh and have come a long way from their humble beginnings. In 1974 they were a small railroad company. Kristy Knichel has done a remarkable job transforming this powerhouse in logistics.  They offer various services, including intermodal transportation, full truckload and less-than-truckload (LTL and are known for their efficient and reliable service. What sets them apart is their commitment to family values and gender equality. Kristy’s focus has long been on building a supportive and inclusive environment. Now they are trailblazers for women in logistics.

AGT Global Logistics: Turning Experience Into Expertise

Angela Eliacostas didn’t just stumble into trucking—she grew up in it. Learning the ins and outs of the industry from a young age, she used her hands-on experience to launch AGT Global Logistics. This company isn’t your typical freight business. Sure, they handle standard cargo, but they also specialize in temperature-controlled transportation and the safe handling of hazardous materials. Angela’s deep knowledge of the industry has positioned AGT as a trusted leader in the logistics space. Thanks to her dedication to quality and service, AGT Global Logistics has earned a reputation for providing high-end freight services that businesses can rely on.

Veriha Trucking: Carrying On a Legacy with Innovation

Veriha Trucking is a company that’s truly about family. Founded in 1978 by John Veriha, it’s now under the leadership of his daughter, Karen Veriha, who’s taken the company to new heights. Veriha Trucking operates across 48 states in the U.S. and parts of Canada, offering a wide range of services, from dry van to refrigerated hauling. What makes this company special is its inclusive culture. Karen has created a workplace where everyone feels welcome and supported—a fact that earned Veriha Trucking recognition in Women in Trucking’s “Women to Watch 2020.” By blending her father’s legacy with modern innovations, Karen has shown the world that family businesses can thrive in a changing industry.

Aria Logistics: Where Business Meets Purpose

Founded in 2013 by Arelis Gutierrez, Aria Logistics is a company that stands out not just for its logistics expertise, but for its heart. Specializing in coast-to-coast transportation management, Aria offers fast and reliable shipping solutions with a personal touch. But Arelis and her team don’t stop there—Aria Logistics also has a strong commitment to giving back. They regularly partner with charitable organizations like St. Jude Children’s Research Hospital, showing that success and social responsibility can go hand in hand. With Arelis at the helm, Aria Logistics continues to grow while making a meaningful impact beyond the trucking industry.

Women-owned trucking companies are proving that there’s no limit to what women can achieve in logistics. These businesses are not only thriving—they’re setting new benchmarks for what it means to lead with vision, dedication, and a sense of purpose. As these companies continue to grow and inspire, they’re paving the way for more women to step into leadership roles and drive the future of the trucking industry.

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The Role of Truck Shows in the Trucking Industry

These events serve multiple purposes within the trucking sector. They are places where industry professionals can network, learn about new technologies, and gain insights into industry trends. These events also provide opportunities for companies to showcase their products and innovations, helping to drive competition and improve overall industry standards.

Showcasing Innovation

One of the primary functions of a truck show is to highlight the latest advancements in truck technology. From new models to state-of-the-art safety features, these gatherings are the perfect venue for companies to introduce their latest innovations. Attendees can see firsthand how these new technologies can improve efficiency, safety, and overall performance in the trucking industry.

Encouraging Networking and Collaboration

Truck shows are excellent networking platforms. They bring together professionals from all corners of the industry, including truck drivers, fleet managers, manufacturers, and suppliers. This environment encourages the exchange of ideas, collaboration on projects, and the formation of business partnerships. Networking at these events can lead to new opportunities and foster relationships that are crucial for business growth.

Building a Strong Trucking Community

These shows play a vital role in building and maintaining a strong sense of community within the trucking sector. They offer a space where truckers can share their experiences, learn from each other, and support one another. This camaraderie is essential in an industry where many workers spend long hours on the road, often in isolation.

Celebrating Achievements

Competitions and awards that celebrate the achievements of truck drivers and companies are a common feature at truck shows. These events highlight the skills and dedication of truckers, providing them with recognition and boosting their morale. Celebrating these achievements helps to build a positive community spirit and encourages others to strive for excellence.

Promoting Safety and Education

Truck shows are also crucial for promoting safety and education within the industry. Many shows offer workshops and seminars on a variety of topics, including safe driving practices, regulatory updates, and new industry standards. These educational opportunities help to ensure that truck drivers and other industry professionals stay informed and compliant with the latest regulations.

Showcasing Safety Technologies

In addition to educational sessions, truck shows often feature demonstrations of the latest safety technologies. From advanced braking systems to collision avoidance technology, these demonstrations provide valuable insights into how these innovations can prevent accidents and save lives. Truck shows play a key role in promoting a culture of safety within the industry.

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